Wearing a face mask is one of the best ways to keep our community safe from the Covid-19 pandemic. This is especially important to the health and well-being of teachers, staff, and students who have recently returned to class.
Mark Wahlberg's Performance Inspired brand has partnered with Accelerate360's active lifestyle brand, LifeToGo, to keep students and teachers healthy and learning-oriented, and to donate 1.3 million disposable face masks to schools across the United States. This collaborative campaign also includes billboards in 13 US cities and a special video message from Mark Wahlberg, all devoted to thanks for key American employees.
(embed) https://www.youtube.com/watch?v=chWenV-lpPA (/ embed)
"This is a great opportunity to work with LifeToGo to help our students and educators across the country stay healthy and safe so they can focus on education." said Performance Inspired founder Mark Wahlberg.
LifeToGo and Performance Inspired worked with local school districts in select cities to identify schools that could best take advantage of an influx of face masks. More than 1.3 million students and teachers have received the three-layer disposable masks in Bentonville (AR), Boise (ID), Chicago (IL), Cincinnati (OH), Grand Rapids (MI), Lakeland (FL) and Minneapolis (MN) ), Portland (OR), Quincy (MA), Rochester (NY), Salisbury (NC), San Antonio (TX) and Woonsocket (RI).
"At Accelerate, we value our longstanding partnerships with our retail partners and we wanted to show support for schools in their communities with our face mask donation," said David Parry, Chief Executive Officer of Accelerate.
LifeToGo and Performance Inspired have posted billboards in the same markets Mark Wahlberg thanked key contributors. "With the help of Mark and Performance Inspired, we hope the billboards also show our appreciation for the essential employees who bravely face the challenges posed by the daily pandemic," said Trey Holder, Chief Business Officer of Accelerate.
Launched as a direct-to-consumer platform by Accelerate in April 2020, LifeToGo has recently launched a successful line of personal protective devices that includes hand sanitizers, gloves, disinfectant wipes, cloth and disposable face masks, PPE safety kits, and supplements to strengthen immunity include at national retailers and LifeToGo.com.
Mark Wahlberg and Tom Dowd, a 25-year-old industry expert and former EPP, GM, and CMO of GNC, launched Performance Inspired in 2016 to inspire people to lead more active and healthier lifestyles by being honest, natural and Offer trustworthy products. Currently, two percent of Performance Inspired's net income goes directly to charity, and the team is always looking for new ways to make a contribution.
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